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Lillian Vernon
- By --
- Thursday, 06 Jan, 2022
Housewife Lillian Hochberg, a German immigrant, started a mail-order business in 1951 out of her apartment in Mount Vernon, New York (the town that gave her enterprise its name). She had a knack for offering gifts and gadgets women wanted. The first female-founded company to be publicly traded on the American Stock Exchange, the Lillian Vernon Corporation was a multimillion-dollar business in its heyday.
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